Weapon Magazine Articles: Industry Advertisements?

I have already been reading gun magazines off and on intended for 20 years and have come to the conclusion that gun articles are just thinly veiled advertisements for the industry. At one point, I subscribed to seven monthly gun magazines at the same time for 6 years. It was during this six season period, I began to notice some interesting problems in the gun content articles I read and I would like to get upon my soap box and get them off my chest.

I activated to and read gun journals because I am very interested in handguns and rifles and have owned plus traded many over a twenty 12 months period. I subscribed to and read the gun magazines to gain knowledge, and look to experts with more experience then me for advice or recommendations. Now the writers’ within the gun magazines and the gun journals themselves try to give the impression which they do product evaluations of guns and other related accessories. Some even say they are writing the article specifically to test the gun or ammunition for your readers benefit.

Now back in college, when you said you were going to perform a test and evaluation, that required specific protocols to ensure that the results were not spurious, but were valid and repeatable. Now, the only way to give results along with any validity is proper “research design”. Unless the testing process offers barriers against any unknown variables, tester bias and maintains constant methods, the entire procedure and results are useless. Good research design is not that hard and can be done with just a little planning. Unfortunately the gun authors often stumble on the first phase.

For example , gun writers often start a test and evaluation article by saying that a particular gun was mailed for them for testing by the manufacturer so they grabbed what ever ammunition was offered or called an ammunition manufacturer for some more free ammunition. If you feel about this for a minute you will recognize immediately that there is already inconsistency within the ammunition tested, and a potential conflict of interest in the results. Ammunition is a key factor in how in what sort of gun performs.

A 230 feed. 45 caliber cartridge from Winchester is not the same as a 230 materials. 45 caliber cartridge from Golden Saber. A given cartridge consists of a number of parts such as the bullet, powder, metal case and primer. A change in different one component can drastically impact the accuracy and performance of the bullet. Additionally , if the gun writer phone calls up an ammunition company and requests free ammunition, there is a turmoil of interest here. Can I trust the particular gun writer to give me an honest evaluation of the cartridges performance?
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When he gives a bad review, really does the company stop sending him totally free ammunition? Would you give free things to some one who gave you a bad review a year ago?

Moreover, if you test Gun A with a 5 various brands of bullets of various weights plus types and then compare it to some test of Gun B with various brands of ammunition of different weights plus types, is the comparison valid? We often find it amusing that they provide an impression of trying to be severe and precise when the basis study design testing procedure is so mistaken, the results are not valid.

The weapon articles also tend to just be traditionally puff pieces instead of concise and complete reviews of the product. I frequently try and guess in what paragraph the writer will actually begin to directly talk about the product or what the thesis of the article is. In a small group of writers, I may find the actual beginning of the article in the second or even third paragraph, but for the majority of weapon writers I find the actual write-up starts in the 10th or more section. The first ten paragraphs were individual opinion on life, the capturing publics’ perceptions of hand weapons or some Walter Mitty imagine being in a dangerous spot where you can count on the product that is the subject of the post.

Next time you read a gun write-up read it from the point of view of a good editor. Does the article writer tell me what the object of the post is in the first paragraph, and make a position or opinion? How much actual relevant information directly related to the item is in the article versus fluff and filler about other topics. In case you hi-light in yellow the facts and key points of the article you will be amazed how much filler there is and how much text you could delete and associated with article shorter and better.

You will find even read some articles where the author even states that they just received the gun and had been excited to test the gun instantly. So they grabbed what ever ammunition has been available and went to the range. Incidents where say they didn’t have a certain brand or the type they favored at home so they could not test the particular gun with that ammunition.

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